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Social turns The Pizza Turnaround
The Pizza Turnaround. A campaign launched by Domino’s Pizza.
The main idea is social: A Company monitored consumers feedback and comments about the brand on social media channels and according to this feedback they created new pizza recipes
and excellent case study of an Digital Marketing
http://www.pizzaturnaround.com
The Pizza Turn around
Guerrilla Advertising
Guerrilla advertising is a form of advertising which relies on the use of innovative, unexpected, and quirky techniques to familiarize people with a brand or concept. The goal is to gain exposure by being unusual, and to attract buzz and discussion along the way. This style of advertising is very well suited to small businesses [...]
